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[스크랩] E-Mail Marketing Standalone E-Mail Marketing Can’t Stand Alone

E-Mail Marketing Standalone E-Mail Marketing Can’t Stand Alone Dec. 15, 2005 By: Mark Organ, Eloqua Corp. markorgan@eloqua.com. Standalone e-mail marketing software has become a commodity. Prices are dropping. It’s harder to distinguish vendors on features alone. Marketers increasingly measured on business results such as revenue, profit and pipeline have difficulty ascertaining the value e..